On

Industry

Description

On makes Swiss performance running shoes and sports clothing, built around the sensation of "running on clouds". It started in the Swiss Alps, where retired athlete Olivier Bernhard experimented with a new feel by gluing pieces of garden hose to the outsole of a prototype; Caspar Coppetti and David Allemann joined him in 2010 to launch the brand. Its mission is to ignite the human spirit through movement, and it has a global team working from Zurich to Portland, Yokohama and beyond. On.com is operated by On AG and On Inc.

Sport Focus