Red Bull

Performance nutrition and hydration

Industry

Nutrition

Description

Red Bull is an energy-drink company founded by Dietrich Mateschitz in the mid-1980s; it launched its first drink in Austria on April 1, 1987. Its company profile says the formula and marketing concept were developed over nearly three years beginning in 1984. The company reports sales of 13.969 billion cans in 2025 and distribution in 178 countries. Red Bull also publishes sports and cultural content around its brand.

Listed since 19 Sep 2026 · Last verified 27 Sep 2026

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Women's activewear and supplements

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Innsbruck, Austria

HQInnsbruck, Austria

Founded year2015

MarketsGlobal

TierConsumer