Skratch Labs

Sports hydration and fueling products

Industry

Nutrition

Description

Skratch Labs makes sports hydration and fueling products, originating in a drink mix developed by exercise physiologist Dr Allen Lim while working with professional cycling teams. Lim and former professional cyclist Ian MacGregor turned that mix into the company, which now markets nutrition to athletes and others who exercise. Its story describes solving a problem with drinks it considered too sweet and hard on riders' stomachs; those effects are the brand's account, not independent clinical evidence.

Sport Focus

RunningCyclingTriathlon
Listed since 18 Sep 2026 · Last verified 27 Sep 2026

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