Builds evidence-led powders and capsules around sleep, stress and daily cognition rather than conventional pre-workout products. The range is organised around sleep, stress, focus and daily wellbeing rather than traditional race-day fueling or bodybuilding products.
Same category, HQ in United Kingdom
FOB Corp known for vegan protein powders with compostable packaging and a meal-donation programme tied to every purchase. Its range covers protein, nootropics and daily supplements, presented with a plant-based positioning and packaging choices designed to reduce waste.
Plant-based protein and supplements
PUMakes tested hydration, recovery and wellness formulas used by runners and hybrid athletes, with products spanning electrolytes, collagen and adaptogens. The current range extends from electrolytes and energy gels to recovery and wellbeing products, alongside running clubs that connect the brand to its athlete community.
Performance supplements and hydration
VIPlant-based supplement company producing protein, creatine and performance blends with third-party testing and a strong sustainability focus. Its catalogue includes plant protein, creatine and daily wellness formulas, with the company publishing testing and sustainability information alongside the products.
Plant-based performance supplements
3333Fuel is a British sports nutrition brand founded in 2012 by Erica and Warren. Its range covers fuelling during exercise and everyday nutrition, with Chia Energy Gel, Rocket Fuel carb drink blend, Amore energy bars, Eroica protein bars, protein powders, greens powders and creatine. The brand presents its range as plant-based and describes its approach as real-food nutrition under the Fuelosophy name. These are the company's product and ingredient claims, rather than independent proof of a health or performance benefit. Its own shop offers individual products, bundles and a taster pack. Runners, cyclists and other active customers can compare formats, serving instructions, ingredients and allergens on each product page; the range and stock may change.
Vitamins and performance supplements
ACActive Root is a UK sports nutrition brand that uses natural root ginger in all its products to help prevent bloating, nausea and stomach discomfort during exercise. Its range includes energy gels, energy chews, Electrolite hydration drink mix and recovery products, made with simple natural ingredients. Its Energy Chews were highly commended by Runner's World UK in the Sports Nutrition Awards 2026.
Protein and performance supplements
CHChia Charge sells sports-fuelling foods including chia-seed flapjacks, smaller snack bars, nut butters and chia seeds. Its shop lists 80 g and mini flapjacks in several flavours, with an original recipe using oats, syrup and sea salt and a berry recipe made with dates and cranberries instead of added sugar. The brand says its flapjacks are made in Yorkshire and markets them as food that can be carried on runs and rides. Different recipes have different ingredients, so the no-added-sugar statement applies to the berry recipe rather than to the whole range.
Protein bars and functional snacks
CHIndependent Surrey roaster supplying race-day coffee and cyclist-focused blends, including collaborations with British cycling events. Its range spans signature blends, single-origin coffees and subscriptions, while its published sourcing model centres on transparent, long-term relationships with producers.
Specialty coffee for endurance athletes
HIHIGH5 sells energy gels, electrolyte drinks and recovery products for endurance athletes. The brand says two British triathletes started it in 1994 and describes product formulation and testing with its staff and athletes. Its privacy notice identifies AB Sports Nutrition, a division of ABF Grain Products Ltd, as the owner and operator of HIGH5 Sports Nutrition. Claims that a formulation improves performance or digestion are the brand's own and should not be treated as a guaranteed outcome.
Performance nutrition and hydration
